Write-On Animation Effect Premiere Pro

Lights, camera, action! Welcome to the world of video editing where creativity knows no bounds. And speaking of creativity, creating stunning animations in your video project is a sure way to captivate and amaze your audience. 

But the problem with animations is that they often take too much time, effort and a good amount of skill with programs like After Effects to create - until now!

Shape Flow

The Shape Flow tool is a game-changer that allows you to effortlessly create stunning animations by following the path of any shape in your video. Whether you want to reveal a hand-drawn illustration, grow a tree, or add colored trails to your images, Shape Flow can help you achieve jaw-dropping results with just a click!

What's more, you don't require any specialized skills or knowledge of complex animation software to use it. With Shape Flow, you can remain within Premiere Pro and create impressive reveals with ease, without switching between Premiere Pro and After Effects.

Okay, so the Shape Flow Tool is amazing, but how exactly does it work?

To put it simply, the Shape Flow Tool is a video transition that follows the path of a shape. It’s like running colored water inside of transparent pipes that form a shape. Simple as that.

For example, let’s take the colorful animation you saw earlier and recreate it from scratch. The first thing worth noting is that this is simply a transparent PNG image sitting on top of a blue background. Nothing special there.

Now, all we need to do is take the Shape Flow video transition and apply it to the PNG layer. Voila! We now have a beautiful flow animation with a click of a button! But the magic doesn’t stop here. The Shape Flow tool offers so many customisation options that you can create literally any kind of flow you like.

Again, for example we can move the starting point of the flow to the left upper edge of the PNG layer to make the animation start from there instead of the center. You’ll instantly notice how this perfectly follows the shape of the object in such a mesmerizing way.

Just watch the tutorial above to see the power of the Shape Flow Tool for yourself.